Build upsell evidence
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Zengain allows the sales or CS team to present the Customer with compelling, real, data-backed evidence of the need to upgrade. This could be from trending towards a limit, hitting a limit, or overusing your products such that it's clear the customer requires an upgrade to gain the maximum benefit.
Zentitle2 also provides helpful tools to capture overuse (overdrafts).
No need to wait for a JBR to approach the customer now - you have real-time data that allows you to approach them anytime. This means deals move faster, you hit the target faster, and business grows faster!
Goal
Grow deals faster
Details
Getting actionable insights on upsell opportunities at any time allows the sales team to take action and approach clients immediately.
Outcome
Deals upsell faster, targets are achieved faster, and the business grows faster.
Real, actionable data you can present to your customer is a game-changer for upselling. When you show clear, visual, and easy-to-understand metrics, like usage trends, feature adoption, or ROI, you help customers immediately see the value they're already getting and where opportunities for more value exist. Visual data makes complex information digestible and compelling, helping decision-makers quickly grasp why an upsell makes sense.
If you allow customers to slightly exceed their current usage limits-whether that's more seats, extra features, or higher consumption-they experience firsthand the benefits of your expanded offerings. This "overuse" creates a natural, data-backed reason for an upsell: the customer already relies on more than they're paying for. This demonstrates real need and gives you a contractual basis to convert the upsell, as the customer is now invested in those additional capabilities.
In summary:
Actionable, visual data builds a strong, transparent business case for upsell.
Allowing overuse creates urgency and contractual leverage, making upsell conversations easier and more successful.
Use these strategies together to maximize your upsell close rates!
