Conversion filtering

Zengain allows your team to focus on various factors, one of which is conversion probability. In this case, you can easily organize your customers in the pipeline by their conversion probability and focus on the best deals first.

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Goal	Focus on most convertible deals.
Details	With a simple ranking option on the navigation, you can easily see all the deals by closability.
Outcome	Close the best deals easier.

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Focusing on deals with a high probability of conversion is a powerful way to accelerate revenue growth and improve sales efficiency. Here's why this strategy works:

• Maximized Revenue Growth: Deals with high conversion probability are more likely to close, which means your efforts translate directly into increased revenue. By prioritizing these opportunities, you convert more leads into paying customers, fueling substantial and predictable business growth.

• Efficient Resource Allocation: Directing your time, budget, and sales resources toward deals most likely to close ensures you're not wasting effort on low-probability prospects. This targeted approach improves your team's productivity and speeds up deal closures.

• Improved Sales Forecasting: Focusing on high-probability deals leads to more accurate revenue forecasts. Weighted pipelines emphasizing these deals provide realistic expectations and help leadership make better business decisions.

• Higher Sales Efficiency: Working on high-likelihood deals increases your overall conversion rate, which means your sales process functions effectively and delivers a better return on investment for your marketing and sales spend.

• Lower Customer Acquisition Cost (CAC): When more of your targeted deals close, your cost per acquisition drops, making your sales and marketing activities more cost-effective.

In summary, prioritizing high conversion probability deals allows your sales team to close more business with less wasted effort, driving faster and more reliable revenue growth.